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Pure Quality. Pure Design.

Pure World


We’re the world’s leading digital radio brand, with a heritage of developing award-winning audio products for the home and on the move. Our mission is to redefine radio for the modern day, offering a live and on-demand listening experience that can be enjoyed effortlessly, anywhere. Based at state-of-the-art engineering facilities just outside of London, our aim is to bridge the world of music and radio through a combination of beautifully crafted design, stunning audio quality and seamless connectivity.